The Province ~ Wendy McLellan
KITSILANO SKIN-CARE FIRM SCORES MALAYSIAN DEAL
A Vancouver couple is taking their skin-care products out of the neighbourhood and right across the Pacific.
Maury and Caroline, owners of Kitsilano-based Pure Radiant Energy, have signed a three-year deal to distribute their locally made products in Malaysia beginning this summer.
“It’s so exciting to know our products will be available in Malaysia,” said Caroline , 37. “It’s one of the biggest deals we’ve ever signed.”
The first 50,000 items will be shipped to the Malaysian distributor at the end of June to be sold through various retailers.
The couple has operated a retail store on West Broadway since 1997. They manufacture 90 different face, body and hair-care products.
Maury said the company already sells some of their PRE products in Taiwan, Japan and Saudi Arabia, as well as manufactures items sold under various spa and salon labels in Canada and the U.S., but the new agreement will mean moving to a larger lab.
“We are hoping this will help us build brand awareness in Asia,” said Caroline .